Biketober is one of the biggest bike-riding initiatives in Victoria, and across Australia. A collaboration between Love to Ride, RACV and the City of Melbourne, the initiative sees hundreds of Aust...
THE FLOCK LIGHT WINS A GOOD DESIGN AWARD!
What a flocking thrill it was to be at the Australian good Design Awards, where the Flock Light was announced winner in the Product Design Category! Below, our very own Tim Ottaway proudly shows ...
5 HARD-EARNED LESSONS FROM LAUNCHING A PHYSICAL PRODUCT
The old trope 'hardware is hard', doesn't truly hit home until you're launching a physical product yourself. Unfortunately for some of us, these lessons need to be learned the hard way. Here are so...
COULD BIOMOTION LIGHTING BE THE FUTURE OF BIKE SAFETY?
A little over 4 years ago, my co-founder Tim was in his final year of Industrial Design at RMIT. If you don’t know Tim, then know this: he is a complete bike nut. So much so that he dedicated ever...